5. Follow up is the key to your brand management. Do as you say.
If you don’t want to follow up, don’t say you will.
On the flip side. If you say you will follow up and you do, people recognize and value that you do as you say.
Your reputation is build one interaction at at a time. When you follow through on the promises you make, people notice. When you don't follow through, people notice. The trick is be aware of the promises you are making.
Do as you say and you'll proactively build your reputation as someone others can trust.
Managing your reputation pro-actively builds your brand, increases the effectiveness of your communication and accelerates your ability to create business results. Learn how brand consulting can help you here.